RebrandingDesign-led business
When Your Brand No Longer Matches Your Prices
When your fees and your brand disagree, clients believe the cheaper signal.
Clients hire an architect from a project page. Most firms treat it as a photo album, not an argument.
ChatGPT recommends the studios it can describe with confidence. That is something you can fix.
A beautiful website and a website that works are not the same thing. The gap shows up in four places.